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Beastie Boys’ Boombox at Madison Square Garden?

April 23, 2011

Just three days after the release of their latest and greatest music video, a 20+ minute, came0-operated laugh jam, the Beastie Boys displayed an even greater, almost tongue-in-cheek campaign for their upcoming album Hot Sauce Committee Pt. 2, out May 3 via Capitol Records.

One of the most disanimated unveilings of new music ever attempted...and it was brilliant.

After hinting at a surprise preview yesterday, a link to a live stream further heightened speculation that the boys were ready to unroll a performance of new material for fans, starting at 10:35 a.m. EST. Yet, in typical Beastie fashion, the showcase was purely of the unexpected.

Rather than facing the task of premiering their new tracks to an equally impressive showcase, the Beastie Boys let the music do the talking. A lone boombox facing two microphones was streamed from the center of the New York Knicks’ basketball court, logo encircling the strange stillness for such a funky unveiling. The only visual action to grace the live stream were the Garden’s maintenance employees, as well as a brief, mysterious figure donned in a gorilla costume.

At the very least, it was a timely tribute to the Knicks, whose “Playoffs” logos emblazoned opposite corners of the court. The Knickerbockers are currently battling the Boston Celtics in a best-of-seven series, with a 3-0 disadvantage. After a 113-96 loss in the team’s first home game of the series last night, the men in orange and blue need a boost from their biggest locals now more than ever.

The video operators even throw in some well-timed exchanges between the three cameras, bouncing views to the beats of numerous fresh tracks. Only two of the numerous tracks played were recognizable, including “Too Many Rappers” featuring Nas and “Don’t Play No Game That I Can’t Win.”

On a musical note, I have to say the beats are some of the freshest I’ve heard; so much so that I can say this preview singly convinced me that Hot Sauce Committee Pt. 2 will easily tramp the rap group’s 2004 effort, To the 5 Boroughs. (A fully instrumental release, The Mix Up, was released in 2007, drawing high praises, albeit its absence of the Boys’ signature lyrical tempos.)

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