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New Bjork Album “Biophelia” iPad Inspired

June 1, 2011

Technology’s role in today’s music culture seems to be a relentlessly growing phenomenon.

Just halfway home in 2011, some of the scene’s biggest artists are taking quirky twists with the release of evolving album formats a la techno savvy ingenuity.

In her latest album, Bjork is taking a step away from the fashionably groundbreaking to enter a new realm of technological savvyness.

Whether its Radiohead offering a new album for download for the low cost of next-to-nothing, or Gorillaz mastermind Damon Albarn recording an album solely on the Apple iPad, the digital hand seems to touch everything from production to distribution.

Now Bjork, the love-her-or-hate-her of the alternative music scene, has released new information on her iPad-inspired seventh studio album, Biophelia.

Described as a “multi-media project encompassing music, apps, internet, installations and live shows,” the album has not yet found a release date, however some select songs have been unveiled by the songstress in live performances.

The most famous Icelander since, well…ever, has disclosed the addition of videos and 10 applications to accompany her new record. One video is reportedly directed by Michel Gondry (Eternal Sunshine of the Spotless Mind, The Green Hornet).

While these details are quite the tent pitcher for Bjork fanatics, more passive music fans can take interest in this release for its commercial reception. In this age where artists are offering more features alongside their albums, including smartphone applications and exclusive online links, consumers will have to take a second examination to decipher what is art and what is mindless crap.

Nonetheless, its a very interesting time. Remember when you’re parents bought CD box sets that came with ‘exclusive photos from Bruce Springsteen’s 1979 tour?’

Yep. Those days are over.

You can visit the newly launched Biophelia website for more, obscure and hardly revealing details.

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